BlackRock and Fidelity Capitalize on FOMO From Bitcoin ETF Mania

3/11/20242 min read

a pile of gold bitcoins sitting on top of a table
a pile of gold bitcoins sitting on top of a table

Since the US Securities and Exchange Commission (SEC) approved the assets on January 10th, BlackRock Inc.'s iShares Bitcoin Trust (IBIT) and Fidelity Investments' Wise Origin Bitcoin Fund (FBTC) have emerged as the dominant players in the rapidly growing market for exchange-traded funds (ETFs) that invest directly in Bitcoin. Together, these two funds have captured an impressive 79% of the total inflows into the "Newborn Nine," a popular name for the group of new Bitcoin ETFs.

In response to the success of BlackRock and Fidelity, four of the remaining seven funds have taken steps to attract investors by cutting their fees below those of the two leaders. A recent analysis of data from the funds' websites conducted by Bloomberg revealed that Valkyrie Investments, for example, has nearly halved its fee from 0.49% to 0.25% following the SEC approval.

Franklin Templeton, another player in the Bitcoin ETF market, has also adjusted its fee structure to remain competitive. While specific details were not provided, it is clear that the firm is taking action to ensure it remains an attractive option for potential investors.

These fee cuts are a strategic move by the funds to capitalize on the fear of missing out (FOMO) that has gripped the market. With Bitcoin reaching new all-time highs and gaining mainstream acceptance, investors are eager to participate in the potential gains offered by the cryptocurrency. By offering lower fees, these funds aim to attract investors who are looking to enter the market but are hesitant to pay higher fees.

BlackRock and Fidelity's dominance in the Bitcoin ETF space is not surprising given their reputation and size. BlackRock, the world's largest asset manager, and Fidelity, one of the largest investment firms, have the resources and expertise to navigate the complex world of cryptocurrencies. Their entry into the Bitcoin ETF market has brought a level of legitimacy and credibility that has attracted institutional and retail investors alike.

As the Bitcoin ETF market continues to evolve, it will be interesting to see how other funds respond to the dominance of BlackRock and Fidelity. While fee cuts are one way to attract investors, other strategies may also emerge. For example, funds could differentiate themselves by offering additional services or features that appeal to specific investor segments.

Overall, the rise of Bitcoin ETFs and the dominance of BlackRock and Fidelity highlight the growing interest in cryptocurrencies among investors. As more traditional financial institutions enter the market, it is likely that we will see further innovation and competition, ultimately benefiting investors who are looking to gain exposure to the world of digital assets.